Location: Shanghai
Salary: 490000-630000CNY
Industry: Consumer goods
Function: Marketing

Job Description

岗位职责:
•负责潮玩及⼆次元⾏业的⼤型线下活动策划与执⾏,确保活动顺利落地
•提升活动运营效率,优化流程,统筹管理全流程执⾏
•负责IP快闪活动等营销事件的宣传推⼴⼯作
•聚焦商业化变现,包括活动⻔票收⼊、周边产品销售等多渠道收⼊
•通过创新活动策略,推动品牌曝光与⽤户粘性提升

岗位要求:
•具备潮玩及⼆次元⾏业⼤型线下活动的丰富运营经验
•具备活动策划、统筹管理、流程优化的能⼒,注重提升运营效率
•熟悉IP快闪活动宣发,有创意和执⾏⼒,能够实现商业化变现⽬标
•擅⻓综合营销平台 “抖快微⼩”和⼆次元垂直平台(如Bilibili,AcFun)等多渠道宣发整合和造势

Job reference: 22917

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