Location: Shanghai
Salary: salary negotiable
Industry: Others
Function: Marketing

Job Description

1、负责直播(自播)日常运营工作,根据产品定位、主播风格、用户特性,制定运营方案和计划包含对电商直播营销内容的策划,丰富直播话术,设计直播脚本与直播物料。
2、进行日常直播数据记录,针对每日/周/月/季度做出环比分析,通过不同维度给直播建议和解决方案。
3、定期调研行业竞品动态,跟随当下热点及时调整优化运营策略,结合平台活动、热门话题,持续提升运营效果。
4、了解平台规则,熟悉快手、抖音等平台付费流量的算法机制,从产品、内容、用户、推广四个方向把握直播产品的整体运营方向。

Job reference: 14222

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