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Location: Shanghai
Salary: 520000-780000CNY
Function: Marketing

Company Overview


Job Description

Key Responsibilities:
● Own local IS strategic planning incl CN IS LRP (long range plan) - ensuring its connected to and aligned with regional APAC IS LRP
● Work closely with the APAC IS regional lead to implement strong strategies and execution plans in line with CN IS LRP - including engaging with global Pro GTM and product teams to influence global Pro roadmap requirements for CN
● Gather, own, drive local market insights to ensure we have an excellent understanding on the local home automation, IS, Commercial audio markets
● Manage IS Channel in CN - direct through Disti and into key dealer partners, developing sell-in plans to achieve monthly/quarterly/annual objectives - connected to monthly forecasting process (working closely with internal IS Ops planning and finance partners)
● Ensure account planning through joint business plans and quarterly reviews with Distribution/ relevant IS partners in market, focussed on driving ST, driving end-customer demand generation
● Maintain and manage relevant local IS partner programs (working with regional IS lead)
● Drive Sell-through and reg growth plans with IS Disti ensuring inventory sold into Disti is sold through to end consumers, end customers in projects through to new households and registrations, driving replenishment orders
● Own and drive relationship with key strategic IS partners in China
○ Control / Home automation partners: ie Aqara / Haier etc
○ IS industry partners: ie Avixa CN
○ Business development partners: end-customers of scale (commercial), channel partners to commercial (ie residential builders, hotels. hospitality)
● Implement and manage new distribution partners as needed over time (ie for additional reach or industry vertical expertise)
● Work closely with the CN consumer team to minimise channel conflict and leverage channel and marketing campaigns where relevant
Role profile – what it takes:
● Bachelor’s degree or equivalent experience
● Existing experience within the Industry - clear understanding of Home automation market, installation market & Professional audio markets
● Between 5-10 years of customer facing Sales or Marketing experience
● Positive relationship building skills
● Excellent communicator (written & verbal) bi-lingual - strong English skills (verbal in particular) are essential
● Self-motivator that thrives in an ever-changing environment
● Dynamic outside of the box thinker