Location Shanghai
Salary 300000-500000CNY
Industry
Job functions
Job number 10267

Company overview

我们的客户是一家快速发展的互联网公司

Job description

职位描述:
1、负责公司新媒体矩阵的规划,内容生产和粉丝变现,包括但不限于抖音、快手、小红书,B站等;形成稳定可靠的自媒体矩阵,通过优质的内容运营实现粉丝增长,品牌曝光和销售收入增加;
2、制定新媒体矩阵发展路线和营销策划,结合公司自有内容和自媒体平台的付费玩法,策划专题活动,热点借势,增长粉丝数量和销售收入;
3、制定并推动公司的直播电商战略,联动公司自有IP和素人主播,实现销售收入的增长;
4、关注竞品及行业动态,与各类新媒体合作,进行跨品牌新媒体资源联动,增强品牌影响力;
5、扩充新媒体团队的规模,培养优秀的骨干;
职位要求:
1、本科以上学历;
2、具有独立管理团队的能力;
3、熟悉短视频/直播行业,会玩抖音快手B站等平台;有新媒体平台内容运营工作经验的优先考虑
4、有 MCN 机构资源者优先考虑;

Requirements

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Additional information

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